UConn’s Paige Bueckers Signs NIL Contract With Bose

Bueckers has NIL agreements with Gatorade, CashApp, Chegg, Crocs and StockX.

STORRS, Connecticut — University of Connecticut women’s basketball star Paige Bueckers may not be taking to the court this season, but she is stepping away from the paint job.

As the junior is recovering from an ACL injury that has sidelined her this season, she on Monday announced a new name, image and likeness deal with audio equipment company Bose.

“I’m excited to officially join the @bose family,” she wrote in an Instagram post announcing the deal. “You already know that my comeback soundtrack will be epic and louder than ever thanks to Bose. I put on my QCE II headphones and we are stuck.”

RELATED: UConn Women’s Basketball Announces 2022-23 Calendar

Bose is the latest high profile company to partner with Bueckers. Earlier this year, it announced a deal with shoe company Crocs and Chegg, an American educational technology company.

Bueckers made history when she became the first NCAA student-athlete to be hired by Gatorade in December 2021. That announcement came three weeks after she announced a partnership with StockX.

In August, Bueckers appeared in her first Gatorade commercial — which was filmed before she tore her anterior cruciate ligament in the summer.

The UConn wingman also has a partnership with CashApp. The 20-year-old is represented by Wasserman, who has a client list that includes UConn legends Sue Bird and Breanna Stewart.

RELATED: Portuguese Guard Added to UConn Women’s Ranks After Losing Bueckers

Earlier this month, Bueckers said he intends to play basketball in the 2023-2024 season in Connecticut, saying he will not enter the 2023 WNBA Draft.

“I’m not going away. That is not in question,” she told reporters. “People asked me, ‘What are you thinking, fifth grade, COVID year, redshirt this year?’ I’m not thinking too far ahead about it. But I will play college basketball again.”

Got a story idea or something on your mind that you want to share? We want to hear from you! Send us an email to newstips@fox61.com


Download the FOX61 News APP

iTunes: click here to download

Google Play: click here to download

Stream live on ROKU: Add ROKU store channel or by searching FOX61.

Steam live FIRE TV: Search for ‘FOX61’ and click ‘Get’ to download.

Leave a Comment