NBA and Sportradar team up on virtual AI games for gambling apps

  • Sports Radar and NBA Have $1 Billion Data Deal
  • Virtual basketball offering combines intelligent algorithms and 3D visualizations

Sportsradar, a specialist in sports betting data and services, will offer 3,000 National Basketball Association (NBA) virtual games per day to its betting partners, enabling them to offer markets at times when there are few or no live events. take place.

Each virtual NBA game is powered by real-life NBA data, obtained through Sportradar’s existing betting data and $1 billion streaming agreement with the league, simulating the results by combining artificial intelligence (AI) and machine learning (ML) tools. .

The game engine’s algorithms are trained with millions of data points from 480,000 previous simulations to generate realistic results.

The games are visually simulated using motion capture technology, capturing player movements with cameras and sensors of half a million data points. These images are then matched with the data-driven simulation to create the virtual game.

Sportsradar says NBA virtual games will be available through the eWallet Remote Game Server, or through the Betradar Unified Odds Feed, allowing for easy integration into existing client feeds. Gamblers can watch up to eight matches at a time, each with 12 betting markets.

“Virtual sports betting is becoming increasingly popular with more than 200 million betting tickets in Sportradar’s portfolio of virtual betting products so far this year,” said Frank Wenzig, general director of gaming at Sportradar.

“By introducing Virtual NBA, featuring NBA team names and logos, Sportradar will provide operators with dynamic new basketball content to increase engagement with the sport and give fans access to NBA betting markets even off-season.”

SportsPro says…

The legalization of sports betting in some US states has sparked a frenzy of activity among leagues, bookmakers and solution providers, all eager to take advantage of this massive new revenue stream. However, by its very nature, sports betting is limited by the frequency of actual sports events.

While bookmakers in the UK and other markets can offer live casino games that can take place at all hours of the day, counterparts in the US face hours of inactivity and off-season.

This constant need for live sports may explain many of the deals that betting service companies such as Sportradar and Genius Sports have struck with rights holders around the world. However, there is no limit to the number of virtual events that can be offered, as long as they promise the same level of integrity as a real match.

Virtual events also maximize the value of expensive data rights partnerships, which helps explain why Sportradar already offers virtual live betting for cricket, Major League Baseball (MLB) and the Bundesliga of German football.

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