Tech Day gives NBA players the chance to learn about emerging technology

Amazon Prime Video has enlisted popular sports and comedy group Dude Perfect to host an alternate broadcast of Thursday Night Football titled “TNF With Dude Perfect.”

Dude Perfect, a group of five former Texas A&M college roommates known for their comedy routines and trick shots, quickly became a social media sensation since their inception in 2009. collecting 85 million combined followers on TikTok, YouTube and Instagram. The OTT broadcast offers Amazon Prime Video a unique opportunity to reach different audiences, and the company hopes The Dudes will take their millions of fans with them.

Tyler Toney, Garrett Hilbert, Cody Jones and Dude Perfect’s twins Cory and Coby Cotton plan to predict play during the games from their 30,000-square-foot studio in Frisco, Texas, as they catch slapstick and special guests in the streams. record. The alternate broadcast appears to be Amazon’s own version of ESPN’s Manningcast.

Amazon’s regular football streams on Thursday night will see Al Michaels and Kirk Herbstreit in the booth and Kaylee Hartung on the sidelines. But the company today confirmed that Dude Perfect, originally developed in 2009, will periodically stream an alternate broadcast of Thursday Night Football.

“We don’t want to be a gimmick, we want to reach out to new fans and really build long-lasting relationships with them,” Marie Donoghue, Amazon’s VP of global sports video, told Forbes. “…Given the opportunity to bring The Dudes’ unbridled joy and infectious energy to Thursday Night Football, it’s a real opportunity to distinguish our broadcast, and we’re also looking forward to sharing with their entire community, fans and family members.” welcome to this alternative viewing experience.”

Amazon also plans to integrate an X-ray data recording machine into its broadcasts as it looks for emerging technology. According to Donoghue, Amazon Prime Video will stream at least two alternate broadcasts of Thursday Night games each week and is about to announce those hosts later in August. Reports have it that Pat McAfee, an emerging media personality, could be brought in to lead a so-called “McAfee-Cast” and that former Saints quarterback Drew Brees – who was recently let go by NBC Sports – is a “QBs only”- show to coincide with the game .

Amazon Prime Videos debuts its Thursday Night Football on September 15, when the Kansas City Chiefs play the Los Angeles Chargers. In total, the company will offer 15 exclusive games, the first time the NFL will stream exclusive games weekly over the course of a season.

Leave a Comment